Celebrating 35 years of production at the Sunderland plant Nissan has commissioned a very special conversion of the Nissan Bluebird - the first car off the factory s production line in 1986. Called Newbird the one-off project car is powered by the 100% electric drivetrain of a Nissan LEAF the pioneering mass-market EV that kick-started the global trend towards electrification of mobility. The Newbird connects 35 years of manufacturing heritage at Sunderland as Nissan accelerates towards an electrified future through Ambition 2030 the company s long-term plan to empower mobility and beyond. Alan Johnson Vice President Manufacturing at Nissan Sunderland Plant said The Newbird represents all that is great about our plant - past present and future - as we celebrate 35 years of manufacturing in Sunderland. We have a rich heritage of building great cars right from the original Bluebird model and our fantastic team is now leading the way as we drive towards an exciting electrified carbon neutral future. Andrew Humberstone Managing Director Nissan Motor GB Ltd. added There s a huge pride in our dealer network that so many of the cars we sell have started life right here in the UK. Nissan s Sunderland plant has produced home-grown heroes for millions of UK customers with models like the Juke Qashqai and LEAF amongst the country s best-sellers. This Newbird project is a wonderful tribute to the enduring presence of high quality manufacturing that Nissan has enjoyed in the UK for more than three decades.