GEM Motoring Assist is encouraging drivers to take extra care at junctions in an attempt to reduce collisions with motorcyclists. A spokesperson at GEM said: Around six motorcyclists are killed and another 115 seriously injured every day in collisions every week (Government figures from 2020). One of the most common contributory factors remains the observation error which some years ago picked up the nickname SMIDSY (sorry mate I didn t see you). Experts point out that as drivers we re not very good at identifying motorcyclists because they occupy such a small part of our field of vision. What s more if we re not expecting to see one then the chance of spotting one coming towards us is further reduced and the risk of a collision is greatly increased. As Spring arrives and the weather improves many roads will become busier with weekend riders so let s make a point of looking out for them. In doing so we will be greatly reducing risk and contributing to safer journeys for everyone. So before pulling out of junctions look carefully all around. Make a specific check for motorcyclists coming towards you. They re not always easy to spot - but if you re expecting them to be there then you re far more likely to see them in good time. and prevent a potentially serious collision.